Profession/Career: | Rapper, Movie Actor, Entertainer |
Net Worth: | $165 million |
YouTube Channel: | SnoopDoggTV |
College: | Did not attend |
Full Name: | Calvin Cordozar Broadus, Jr. |
Date of Birth (Age): | October 20, 1971 (51 years old) |
Place of Birth: | Long Beach, California |
Height: | 6 ft 4 in |
Frequently Associated With
- Dr. Dre
- Eminem
- Kendrick Lamar
- Mary J. Blige
- 50 Cent
Net Worth of Snoop Dogg
Snoop Dogg’s net worth is estimated to be roughly $165 million.
Snoop made the majority of his money in music. His net worth is based on various income sources, including:
- Touring shows and concerts
- Album sales
- Streaming sales
- His own record label Doggystyle Records
- His production company Snoopadelic Films
- Collaborations
- Brand deals
- His very own weed brand called Leafs by Snoop
- YouTube ad revenue
How much does Snoop Dogg earn in a year?
Snoop Dogg is estimated to earn roughly $17 million a year.
He has been a top-selling artist for multiple decades now and has had many years to save up his earnings and build his net worth. He is one of the highest-paid rappers alive. Rappers of his caliber can easily earn $30k or more per show. He is also racking up revenue through streaming and album sales. Additionally, he also has his very own YouTube channel called SnoopDoggTV currently with over 8.9 million subscribers on it.
YouTube channels make between $3 to $5 per 1,000 views. Let’s take the midpoint of that at $4.
Snoop has had his channel since 2008 and currently has over 2.9 billion views thus far. With that view count, he has already made at least $11.6 million from YouTube alone. It is but a small fraction of his net worth, but definitely worth noting.
Did Snoop Dogg Grow Up Rich or Poor?
Snoop Dogg grew up poor and was raised along with his siblings by a single mother. His father left the picture when he was a few months old and contributed no financial support to the family. Snoop took some jobs as a teenager, and to make ends meet in high school, he sold weed. He is rumored to have sold some weed to Cameron Diaz in his younger days, as he and she attended the same high school. During this time though, he was also caught up in a life of violence as well. He was incarcerated for dealing drugs, spending the better part of three years in jail, and soon after his release, he joined with Dr. Dre and the rest is history.
Snoop Dogg’s Childhood
Snoop Dogg, whose real name is Calvin Cordozar Broadus Jr., grew up in Long Beach, California. His childhood was marked by poverty, gang violence, and drug use.
Snoop Dogg was born in 1971 and grew up in the Eastside neighborhood of Long Beach. His parents divorced when he was very young, and he was raised primarily by his mother and stepfather. His stepfather was a mail carrier who also happened to be a member of the Rollin’ 20 Crips gang.
As a child, Snoop Dogg was often exposed to gang violence and drug use in his neighborhood. He began selling drugs as a teenager and was frequently in trouble with the law. He attended Long Beach Polytechnic High School, where he played football and was a member of the school’s marching band.
Despite his troubled upbringing, Snoop Dogg found an outlet in music. He began rapping and performing in talent shows as a teenager, and eventually caught the attention of Dr. Dre, who signed him to his record label, Death Row Records, in the early 1990s.
Today, Snoop Dogg is a successful rapper, actor, and entrepreneur, with a career spanning several decades. He has used his platform to speak out against gang violence and promote positive change in his community.
How Snoop Dogg got his start
Snoop Dogg, born as Cordozar Calvin Broadus Jr., began rapping during his school days in Long Beach, California. His musical inclinations were evident early on, as he played the piano and sang at his local Baptist church. After completing high school, Snoop faced several legal challenges, including arrests for drug possession, and even spent some time in prison.
He was also associated with the Rollin’ 20 Crips Gang during this period. Despite these challenges, Snoop turned to music as a potential escape from his troubles. He began creating music with his cousin Nate Dogg and friend Warren G, forming a group named “213.”
One of the tracks from their homemade demos caught the attention of Dr. Dre. Intrigued by what he heard, Dr. Dre invited Snoop, who was then rapping under the name “Snoop Doggy Dogg,” for an audition. This audition led to their first collaboration on a song titled “Deep Cover” for the soundtrack of a film with the same name.
Following this, Snoop Dogg became a prominent figure on Dr. Dre’s groundbreaking album “The Chronic” in 1992. This collaboration marked the beginning of Snoop Dogg’s ascent to global fame in the music industry.
The partnership between Dr. Dre and Snoop Dogg was instrumental in defining the sound of West Coast hip-hop during the 1990s and solidifying both of their legacies in the genre.
Snoop Dogg’s Wife
Snoop Dogg is married to Shante Broadus. They got married in 1997 and have four children together named Cory, Julian, Corde, and Cordell. He also has a grandson from his son Corde.

Snoop Dogg’s Purchase of Death Row Records
In March 2022, Snoop Dogg finally fully acquired Death Row Records and the rights to all of it’s previous records. According to Snoop, he plans to put the record label into the metaverse and transform Death Row Records into an NFT Label.
Snoop Dogg Awards
BET Hip Hop Awards: Snoop Dogg has won multiple BET Hip Hop Awards. He received the award for Best Collaboration for his song “Drop It Like It’s Hot” with Pharrell Williams (2004) and Best Gospel/Inspirational Song for “Blessing Me Again” featuring Rance Allen (2018).
MTV Video Music Awards: Snoop Dogg has been honored with MTV Video Music Awards. His iconic collaboration with Dr. Dre on the song “Nuthin’ but a ‘G’ Thang” won Best Rap Video (1993). He also received the MTV VMA for Best Direction for “Doggy Dogg World” (1994).
Grammy Awards: Snoop Dogg has been nominated for multiple Grammy Awards throughout his career. He won the Grammy for Best Rap Performance by a Duo or Group for his collaboration on “That’s That” with R. Kelly (2007).
Billboard Music Awards: Snoop Dogg has received several Billboard Music Awards. He won the Billboard Music Award for Top Rap Artist (1994) and Top R&B/Hip-Hop Album for his album “Doggystyle” (1994).
American Music Awards: Snoop Dogg has been recognized at the American Music Awards. He won the American Music Award for Favorite Rap/Hip-Hop Artist (1994) and Favorite Rap/Hip-Hop Album for “Doggystyle” (1994).
BET Awards: Snoop Dogg has won multiple BET Awards. He received the BET Award for Best Collaboration for his song “Beautiful” with Pharrell Williams and Charlie Wilson (2003). He also won the BET Hip Hop Award for Best Impact Track for “I Wanna Thank Me” (2019).
Snoop Dogg’s New Ice Cream Company
In 2023, Snoop Dogg partnered up with Happi Co. to start his very own ice cream line, Dr. Bombay Ice Cream. This line of ice cream will be available exclusively in Walmart starting July 24th, 2023.
Snoop Dogg personally chose and currated the seven ice cream flavors and name the company after his Bored Ape NFT.
